Описание Browsi
Browsi is first to introduce AI-powered ad inventory solution. Browsi puts AI between ads and content to let publishers create, optimize, predict and price their ad inventory at the ad-call level, in real-time, just like the buy-side. Using Browsi, publishers optimize viewability, scale and CPMs.
Browsi's key features:
- Dynamic ad inventory- Browsi creates and optimizes ad placements by leveraging 100+ data points in real-time. By applying Browsi's AI, publishers are able to personalize ad layout per user and page for increased viewability and scale,while providing seamless UX.
- Viewability prediction at the ad-call level- Browsi enables publishers to increase programmatic CPMs and deliver direct campaigns by predicting and pricing viewable impressions at the ad call level, just like the buy-side.
